Purple Revolution & Aroma Mission

Aroma Mission

Basohli in J&K to be developed as Heritage town and Aroma StartUp destination

  • Purple Revolution – A scheme intended to support rapid growth of lavender cultivation in Jammu and Kashmir
  • Under – Aroma Mission
  • Products Lavender oil, Lavender water (used to make incense sticks) and Hydrosol (formed after distillation from the flowers and is used to make soaps and room fresheners)
  • Agencies – Council of Scientific and Industrial Research (CSIR) and Indian Institute of Integrative Medicine, Jammu (IIIM Jammu)
  • Significance –
    • In sync with government policy of doubling farm incomes
    • Lavender cultivation also provided employment to women farmers thus gave impetus to inclusive growth.
  • Objective – To promote the cultivation of aromatic crops for essential oils that are in great demand by the aroma industry.
  • Aroma Crops – Lavender, Damask rose, Mushk bala
  • Nodal Agencies –
    • Nodal laboratory – CSIR-Central Institute of Medicinal and Aromatic Plants (CSIR-CIMAP), Lucknow.
    • Participating laboratories – CSIR-Institute of Himalayan Bioresource Technology (CSIR-IHBT), Palampur; CSIR-Indian Institute of Integrative Medicine (CSIR-IIIM), Jammu etc.
  • Coverage – Focus on areas of Vidarbha, Bundelkhand, Gujarat, Marathwada, Rajasthan, Andhra Pradesh, Odisha and other states where farmers are exposed to frequent episodes of weather extremes and account for maximum suicides.
  • Intended Outcomes –
    • Bring about 5500 ha of additional area under captive cultivation aromatic cash crops particularly targeting rain-fed and degraded land across the country.
    • Provide technical and infrastructural support for distillation and values-addition to farmers all over the country.
    • Enabling effective buy-back mechanisms to assure remunerative prices to the farmers
    • Value-addition to essential oils and aroma ingredients for their integration in global trade and economy

Source: PIB


In India, markets in agricultural products are regulated under the:

[UPSC Civil Service Exam – 2015 Prelims]

(a) Essential Commodities Act, 1955
(b) Agricultural Produce Market Committee Act enacted by States
(c) Agricultural Produce (Grading and Marking) Act, 1937
(d) Food Products Order, 1956 and Meat and Food Products Order, 1973

Answer: (b)


Practice Question

Consider the following statements:

  1. Purple Revolution is a scheme under the Aroma Mission intended to support rapid growth of lavender cultivation.
  2. CSIR is the nodal agency to implement purple revolution in the country.

Which of the statements is/are not correct?

 
 
 
 

Question 1 of 1

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